Every Christmas, ridiculous Christmas themed jumpers seep into all of the shops, and regardless of your attitude towards festive themed fashion, it is impossible to avoid the allure of a silly jumper with tinsel on. However, Christmas is also supposed to be a time to remind people to be kind to one another, and homeless people all over the UK are left literally outside in the cold.
Beyond Retro has launched a winter initiative to try and help, donating warm clothing and other winter wear necessities to St Mungo’s Broadway, for every Christmas jumper sold online and across their UK stores. We’ve taken a look, and the collection is endless, there’s a style for every kind of novelty jumper wearer.
You can shop the range of jumpers online here where there is currently 25% off! If you’re in London then you can visit the Soho, Brick Lane and Dalston stores, or of course they’re available in Beyond Retro’s Brighton location, on Vine Street.
Not only does buying your Christmas jumper from Beyond Retro mean that you’re helping others in need, at a time of year when being homeless can be incredibly dangerous in the winter weather, but also you’re supporting vintage. This means that the jumpers you buy have been enjoyed and worn before, and so they have been recycled ethically, and avoids the struggle of supporting businesses that contribute to an ever growing consumer culture of waste. This initiative makes it much easier to decide where to purchase your Christmas day jumper this year.
By Annabel Waterhouse-Biggins