March 17th will see the launch of Topman 24 festival in Brighton – a 24-hour takeover of our beloved city by one of the most recognisable brands in the UK.
With the hugely popular opening of the new Topshop/Topman store back in October, it’s no wonder the retail giants have chosen Brighton – amongst only three other cities – to play host to an exciting mini-festival over the course of the day.
Set in some of our favourite venues, events include a 3pm ‘Play & Tell’ session at The Hope & Ruin with spoken word artist Luke Wright (among others), followed by a pub quiz, which starts at 5pm.
Topman 24 will then be throwing an exclusive party at The Haunt from 7.30pm, which is due to showcase a number of up-and-coming live acts and DJs, including Spector, Superfood and, Brighton’s very own, Fickle Friends. Fono and Shimster, who supported 2manyDJs at Concorde2 last week, will also feature.
We’ve listened to headliners Spector and Superfood, and can already tell that those who visit The Haunt will be in for a treat next Tuesday. While the former band mixes the garage-rock sound of The Strokes with the synthpop charm of The Killers, the latter produce the kind of music that sounds like you can still buy it on tape (think Blur, Supergrass and Suede – leading to the band being justly labelled by NME as “90s-obsessive Britpop revivalists”).
Wristbands covering all events will be allocated on a first-come-first-serve basis at Topman in Churchill Square from 12pm on the day. While the brand have warned that having a wristband will not necessarily guarantee entry into the events (meaning you’d better get there quick!), there will be DJs, giveaways and promotions in store throughout the day, along with t-shirt printing and a photobooth.
(For those who do manage to get in, there’s also a Hangover Breakfast to be held in the store at 10am the next morning. We’ll see you there!)